SaaS Case Study
Ashcombe Software
A CRM rebuild that improved forecast accuracy for a sales leadership team.
2.0xPage Load Speed
The Challenge
Where things stood before
Ashcombe Software's biggest obstacle was a product that couldn't scale technically as fast as the business needed it to — something their team had tried to patch more than once without lasting success.
Competitors and peers seemed to have this figured out already, which only made it more frustrating.
The Solution
What we built
We started by getting a clear picture of exactly where things were breaking down before proposing anything.
From there, a CRM rebuild that improved forecast accuracy for a sales leadership team, built specifically around what Ashcombe Software needed.
- Structured so Ashcombe Software's own team could maintain it going forward
- Benchmarked against clear, agreed-upon success metrics from day one
- Delivered within a 7-week timeline without cutting scope
- Tested thoroughly before launch to avoid post-launch surprises
Results
The impact, by the numbers
2.0x
Page Load Speed
+61%
Onboarding Completion
-30%
Support Tickets
94.1%
Uptime
Tech Stack
Built with
ReactNode.jsPostgreSQLREST API
Wrenfield Solutions
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