SaaS Case Study
Ashgrove Analytics
A content and docs SEO strategy that grew organic traffic to product pages.
3.2xPage Load Speed
The Challenge
Where things stood before
Before working with us, Ashgrove Analytics was dealing with a product experience that couldn't keep pace with how quickly their team was shipping new features, and it was starting to cost them real business.
The longer it went unaddressed, the more it was quietly compounding.
The Solution
What we built
Rather than jumping straight to a fix, we spent time understanding the specific shape of the problem first.
From there, a content and docs SEO strategy that grew organic traffic to product pages, built specifically around what Ashgrove Analytics needed.
- Built using Google Search Console and Ahrefs for a stable, maintainable foundation
- Structured so Ashgrove Analytics's own team could maintain it going forward
- Delivered within a 8-week timeline without cutting scope
- Benchmarked against clear, agreed-upon success metrics from day one
Results
The impact, by the numbers
3.2x
Page Load Speed
+28%
Trial-to-Paid Conversion
13
Team-Published Pages
98.5%
Uptime
Tech Stack
Built with
Google Search ConsoleAhrefsScreaming FrogGA4
Birchwood Hotels
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