Hospitality Case Study
Dovetail Hotels
A visual content strategy built around real guest experiences.
-35%Mobile Bounce Rate
The Challenge
Where things stood before
Dovetail Hotels's biggest obstacle was a booking experience that was quietly costing them guests before a reservation was ever completed — something their team had tried to patch more than once without lasting success.
It was the kind of problem that showed up in the numbers before anyone could fully articulate it.
The Solution
What we built
Rather than jumping straight to a fix, we spent time understanding the specific shape of the problem first.
From there, a visual content strategy built around real guest experiences, built specifically around what Dovetail Hotels needed.
- Benchmarked against clear, agreed-upon success metrics from day one
- Built using Meta Business Suite and Later for a stable, maintainable foundation
- Tested thoroughly before launch to avoid post-launch surprises
- Delivered within a 4-week timeline without cutting scope
Results
The impact, by the numbers
-35%
Mobile Bounce Rate
+23%
Completed Bookings
2 steps
Booking Steps
4.7/5
Guest Rating
Tech Stack
Built with
Meta Business SuiteLaterCanvaSprout Social
Ember Kitchen
Want results like this for your site?
Let's talk about your project — no pressure, just a straightforward conversation about what you need.
Book an Appointment