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SaaS Case Study

Hawksmoor Software

A product usage dashboard that clarified which features actually drove retention.

3.0xPage Load Speed
Hawksmoor Software digitallyscaled
ClientHawksmoor Software
IndustrySaaS / Software
Timeline4 weeks
ServicesBusiness Intelligence & Reporting Dashboards
The Challenge

Where things stood before

Before working with us, Hawksmoor Software was dealing with a product that couldn't scale technically as fast as the business needed it to, and it was starting to cost them real business.

It was the kind of issue that showed up in day-to-day frustration long before it showed up in a report.

The Solution

What we built

Our approach focused on the root cause rather than the most visible symptom.

From there, a product usage dashboard that clarified which features actually drove retention, built specifically around what Hawksmoor Software needed.

  • Structured so Hawksmoor Software's own team could maintain it going forward
  • Delivered within a 4-week timeline without cutting scope
  • Benchmarked against clear, agreed-upon success metrics from day one
  • Tested thoroughly before launch to avoid post-launch surprises
Results

The impact, by the numbers

3.0x
Page Load Speed
+20%
Onboarding Completion
-50%
Support Tickets
94.0%
Uptime
Tech Stack

Built with

Looker StudioPower BIdbtSQL

“They took the time to understand our business before proposing anything. 3.0x page load speed within a few months, which is exactly what we needed.”

NU
Noor Underbridge

Owner, Hawksmoor Software

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