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E-commerce Case Study

Ivywood Goods

An abandoned-cart flow that recovered a meaningful share of lost sales.

+26%Conversion Rate
Ivywood Goods digitallyscaled
ClientIvywood Goods
IndustryRetail / E-commerce
Timeline5 weeks
ServicesEmail Marketing Automation
The Challenge

Where things stood before

When Ivywood Goods first reached out, a shopping experience that made it too easy for customers to abandon their cart before checking out was the issue sitting at the top of their list.

Competitors were starting to pull ahead in ways that were becoming hard to ignore.

The Solution

What we built

Rather than jumping straight to a fix, we spent time understanding the specific shape of the problem first.

The result was straightforward: an abandoned-cart flow that recovered a meaningful share of lost sales, built specifically around what Ivywood Goods needed.

  • Designed around Ivywood Goods's actual workflow, not a generic template
  • Structured so Ivywood Goods's own team could maintain it going forward
  • Delivered within a 5-week timeline without cutting scope
  • Tested thoroughly before launch to avoid post-launch surprises
Results

The impact, by the numbers

+26%
Conversion Rate
-46%
Cart Abandonment
1.6s
Avg. Load Time
+59%
Mobile Revenue
Tech Stack

Built with

KlaviyoMailchimpHubSpotLitmus

“They took the time to understand our business before proposing anything. +26% conversion rate within a few months, which is exactly what we needed.”

CO
Cyrus Onuoha

Head of Growth, Ivywood Goods

Next Project

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