Nonprofit Case Study
Lakeshore Foundation
A donor-facing impact video combining motion graphics and real footage.
+27%Donor Conversion
The Challenge
Where things stood before
When Lakeshore Foundation first reached out, a donor experience that made it harder than it should be for supporters to actually give was the issue sitting at the top of their list.
The longer it went unaddressed, the more it was quietly compounding.
The Solution
What we built
Our approach focused on the root cause rather than the most visible symptom.
From there, a donor-facing impact video combining motion graphics and real footage, built specifically around what Lakeshore Foundation needed.
- Designed around Lakeshore Foundation's actual workflow, not a generic template
- Built using After Effects and Cinema 4D for a stable, maintainable foundation
- Delivered within a 5-week timeline without cutting scope
- Structured so Lakeshore Foundation's own team could maintain it going forward
Results
The impact, by the numbers
+27%
Donor Conversion
+40%
Avg. Gift Size
+36%
Program Page Visits
+47%
Email Signups
Tech Stack
Built with
After EffectsCinema 4DPremiere Pro
Ironwood Analytics
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