Food & Beverage Case Study
Maplecrest Kitchen
Packaging redesigned around ingredient-first storytelling.
+39%Shelf Visibility
The Challenge
Where things stood before
Maplecrest Kitchen's biggest obstacle was a brand presence that didn't reflect how good the product actually was — something their team had tried to patch more than once without lasting success.
The longer it went unaddressed, the more it was quietly compounding.
The Solution
What we built
Our approach focused on the root cause rather than the most visible symptom.
What we ultimately delivered was packaging redesigned around ingredient-first storytelling, built specifically around what Maplecrest Kitchen needed.
- Built using Adobe Illustrator and InDesign for a stable, maintainable foundation
- Structured so Maplecrest Kitchen's own team could maintain it going forward
- Delivered within a 8-week timeline without cutting scope
- Benchmarked against clear, agreed-upon success metrics from day one
Results
The impact, by the numbers
+39%
Shelf Visibility
+41%
Repeat Purchase Rate
+38%
Social Engagement
+36%
Retail Placements
Tech Stack
Built with
Adobe IllustratorInDesignPhotoshop
Norwood Goods
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