Food & Beverage Case Study
Oakridge Kitchen
Label redesign that improved shelf visibility in a crowded category.
+62%Shelf Visibility
The Challenge
Where things stood before
Oakridge Kitchen came to us with a problem that had been building for a while: a brand presence that didn't reflect how good the product actually was.
It was the kind of problem that showed up in the numbers before anyone could fully articulate it.
The Solution
What we built
We started by getting a clear picture of exactly where things were breaking down before proposing anything.
The result was straightforward: label redesign that improved shelf visibility in a crowded category, built specifically around what Oakridge Kitchen needed.
- Delivered within a 6-week timeline without cutting scope
- Structured so Oakridge Kitchen's own team could maintain it going forward
- Tested thoroughly before launch to avoid post-launch surprises
- Designed around Oakridge Kitchen's actual workflow, not a generic template
Results
The impact, by the numbers
+62%
Shelf Visibility
+53%
Repeat Purchase Rate
+28%
Social Engagement
+22%
Retail Placements
Tech Stack
Built with
Adobe IllustratorInDesignPhotoshop
Parkside Goods
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