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Home/PPC & Paid Advertising/Ravenswood Goods
E-commerce Case Study

Ravenswood Goods

A paid social strategy that improved return on ad spend during peak season.

+39%Conversion Rate
Ravenswood Goods digitallyscaled
ClientRavenswood Goods
IndustryRetail / E-commerce
Timeline7 weeks
ServicesPPC & Paid Advertising
The Challenge

Where things stood before

Before working with us, Ravenswood Goods was dealing with a shopping experience that made it too easy for customers to abandon their cart before checking out, and it was starting to cost them real business.

Competitors were starting to pull ahead in ways that were becoming hard to ignore.

The Solution

What we built

We started by getting a clear picture of exactly where things were breaking down before proposing anything.

What we ultimately delivered was a paid social strategy that improved return on ad spend during peak season, built specifically around what Ravenswood Goods needed.

  • Tested thoroughly before launch to avoid post-launch surprises
  • Delivered within a 7-week timeline without cutting scope
  • Built using Google Ads and Meta Ads Manager for a stable, maintainable foundation
  • Benchmarked against clear, agreed-upon success metrics from day one
Results

The impact, by the numbers

+39%
Conversion Rate
-30%
Cart Abandonment
1.2s
Avg. Load Time
+51%
Mobile Revenue
Tech Stack

Built with

Google AdsMeta Ads ManagerLinkedIn AdsGA4

“What stood out was how specific the work was to our actual situation, not a generic playbook. +39% conversion rate within a few months, and that's held up months later.”

RZ
Rowan Zamora

Operations Director, Ravenswood Goods

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