Real Estate Case Study
Silverline Group
A custom CRM that replaced a spreadsheet-based pipeline for a growing team.
-16%Admin Time Saved
The Challenge
Where things stood before
Silverline Group came to us with a problem that had been building for a while: leasing, maintenance, and market data spread across tools that never quite matched.
The problem was quietly getting more expensive to ignore every month it went unaddressed.
The Solution
What we built
We started by getting a clear picture of exactly where things were breaking down before proposing anything.
The result was straightforward: a custom CRM that replaced a spreadsheet-based pipeline for a growing team, built specifically around what Silverline Group needed.
- Designed around Silverline Group's actual workflow, not a generic template
- Benchmarked against clear, agreed-upon success metrics from day one
- Built using React and Node.js for a stable, maintainable foundation
- Delivered within a 8-week timeline without cutting scope
Results
The impact, by the numbers
-16%
Admin Time Saved
+57%
Owner Satisfaction
+24%
Lead Conversion
91.6%
Portfolio Visibility
Tech Stack
Built with
ReactNode.jsPythonPostgreSQL
Pinegate Group
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