Retail Case Study
Vance Goods
Infrastructure scaling that handled a major seasonal traffic spike without downtime.
+47%Conversion Rate
The Challenge
Where things stood before
When Vance Goods first reached out, a shopping experience that made it too easy for customers to abandon their cart before checking out was the issue sitting at the top of their list.
Competitors were starting to pull ahead in ways that were becoming hard to ignore.
The Solution
What we built
We started by getting a clear picture of exactly where things were breaking down before proposing anything.
From there, infrastructure scaling that handled a major seasonal traffic spike without downtime, built specifically around what Vance Goods needed.
- Built using AWS and Docker for a stable, maintainable foundation
- Tested thoroughly before launch to avoid post-launch surprises
- Benchmarked against clear, agreed-upon success metrics from day one
- Delivered within a 6-week timeline without cutting scope
Results
The impact, by the numbers
+47%
Conversion Rate
-47%
Cart Abandonment
1.4s
Avg. Load Time
+38%
Mobile Revenue
Tech Stack
Built with
AWSDockerKubernetesTerraform
Loopline Financial
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