Retail Case Study
Bellcrest Group
A recommendation engine that noticeably lifted average order value.
+57%Conversion Rate
The Challenge
Where things stood before
Bellcrest Group's biggest obstacle was systems that didn't talk to each other, making basic reporting a manual chore — something their team had tried to patch more than once without lasting success.
Their team suspected the root cause but hadn't had the bandwidth to actually address it properly.
The Solution
What we built
Our approach focused on the root cause rather than the most visible symptom.
From there, a recommendation engine that noticeably lifted average order value, built specifically around what Bellcrest Group needed.
- Designed around Bellcrest Group's actual workflow, not a generic template
- Built using Shopify and React for a stable, maintainable foundation
- Tested thoroughly before launch to avoid post-launch surprises
- Delivered within a 7-week timeline without cutting scope
Results
The impact, by the numbers
+57%
Conversion Rate
-15%
Cart Abandonment
+42%
Avg. Order Value
+51%
Mobile Revenue
Tech Stack
Built with
ShopifyReactNode.jsPostgreSQL
Cavanview Group
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